MM Mega Market Vietnam (MMVN) has announced the program “Senses of Thai in Vietnam” that aims to bring the cultural experiences and cuisine of Thailand to Vietnam at a time when international travel is limited.

Rice, one of the seven goods categories foreign retailers are not allowed to distribute without permission in Vietnam, is still on the shelves of Lotte Mart and MM Mega Market.

VietNamNet Bridge - The shelves at Thai-owned supermarkets such as MM Mega Market and Big C are full of foreign-made products, while the products bearing Vietnamese brands are sparse.

With well-known brands, Thai investors have a range of modern retail types in Vietnam, from shopping malls and supermarkets to home appliance centers and convenience stores.

VietNamNet Bridge - Vietnamese manufacturers are having difficulties in distributing their products as foreign retailers control modern distribution channels.